Video Marketing

Reading this complete guide to creating whiteboard animation videos can boost page visits by 20% and deliver an equal decrease in bounce rate. So if you are looking for a complete guide to creating your own whiteboard animated video? If so, you’re in luck. We’ve got you covered. Keep reading for ...

Did you know that 54% of consumers are interested in seeing more video content from the business or brands they support? This is why 86% of marketing professionals use video content as part of their digital marketing strategy. You’ve probably been sitting on the fence about putting your ...

How do you stand out in a sea of social media posts? The answer is to use video that’s on-brand, to the point, and engaging. With 66% of consumers preferring to watch a video instead of reading about a product, you can’t afford to miss out on this lucrative marketing strategy. Video mark ...

Did you know that including a video on your landing page can increase your conversion rate by 80%? From putting up an explainer video about your services to showing people how to use your product, video can grab people’s attention in a way that even the most colorful static page can’t. D ...

We were recently asked to participate in a webinar with one of our agency partners, Forward Vision Marketing, to discuss the topic of marketing and how to maximize the power of video during the Coronavirus pandemic. With travel restrictions in place and social distancing practices being encouraged, ...

Did you know that Instagram has become one of the leading sales channels for online selling?  It’s not new news that everyday new products are discovered on Instagram, but it might be news to you that upwards of 72% of consumers have actually purchased a product they found on the social platf ...

As a business owner or marketing manager of a new startup, you work hard to stay up to date on the latest, most effective marketing trends. This practice not only helps you outperform competitors in your sector, but also allows you to better reach, and connect with, the new leads you need to help yo ...

From watching comprehensive, hands-on reviews of new products to viewing short tutorials detailing materials needed for a home improvement project, video has radically altered the shopping experience for consumers. Today’s consumers window shop, explore reviews of goods and services, and even sear ...

Did you know that the human brain can process visual content 60,000 times faster than text? If so, it should come as no surprise that video and animated content is now rapidly becoming the preferred method by which customers, especially those using mobile devices, learn about and interact with brand ...

While not surprising when you consider how multi-faceted employees are nowadays, recent studies report that 43% of small businesses rely mostly on their employees to plan and execute their digital marketing, including video production. As a small business owner or marketing manager, you’re jug ...