Video Marketing

How Video Content Helps Consumers Trust Your Brand More (Acquire New Customers Using Video)
Mar 05, 2019

How Video Content Helps Consumers Trust Your Brand More (Acquire New Customers Using Video)

In the age of fake news, it couldn’t be more crucial for businesses of all sizes to establish a sense of trust with their target audience. It’s so important, in fact, that over 73% of consumers consider transparency more important than price when deciding to do business with a brand. Why ...

Picking the Right Type of Corporate Video for Your Brand (Choosing the Best Video for Your Business)
Feb 20, 2019

Picking the Right Type of Corporate Video for Your Brand (Choosing the Best Video for Your Business)

Video can be an extremely powerful tool for marketers which is why 72% of businesses report that investing in video production and video content has improved their digital marketing conversion rates. However, there’s more to making an effective corporate video than simply hiring a video produc ...

Easy to Implement Content Marketing Ideas for B2B Companies
Feb 19, 2019

Easy to Implement Content Marketing Ideas for B2B Companies

Regardless of what industry your company is in, developing an executable content marketing plan will play a vital role in helping you attract and win new customers.  Why? Because developing good content can help you create deeper engagements, build virtual trust and rank higher in organic web s ...

Everything You Need to Know About Video SEO
Jan 06, 2019

Everything You Need to Know About Video SEO

Last year, only 44 percent of companies invested in search engine optimization (SEO). What gives? SEO plays a critical role in driving organic search traffic to your web properties and increasing the visibility of your brand, two things most marketers would consider extremely important. Do you know ...

Enhancing Your Brand Perception on LinkedIn with Video
Oct 12, 2017

Enhancing Your Brand Perception on LinkedIn with Video

There’s no doubt that LinkedIn is the world’s largest social network for businesses and working professionals. With it, the ability to find talent or opportunities, and research potential employers and employees, and customers and partners has never been easier. But with 106 million active users ...

Four Easy Ways to Generate More Website Leads (Quick and Cost Effective Marketing Tips)
Aug 29, 2017

Four Easy Ways to Generate More Website Leads (Quick and Cost Effective Marketing Tips)

In today’s ultra-competitive digital marketing landscape, having a website is probably the single most important marketing touch point your business has when it comes to generating website leads. Whether it’s inbound or outbound marketing, your website plays a critical role in your compan ...

Why Video is Important for Today’s Digital Marketer ( Here’s Why You Need Video)
Jul 05, 2017

Why Video is Important for Today’s Digital Marketer ( Here’s Why You Need Video)

Digital Marketing is undergoing a massive revolution. The dynamic shift of power is taking place faster than we anticipated. In fact, a study carried out by Cisco predicts that by 2021, more than 82% of all online web traffic will be video clicks and views. Which shows that text based content is slo ...

How to Create Virtual Trust with Your Website Visitors (Using Video to Build Familiarity)
Jun 26, 2017

How to Create Virtual Trust with Your Website Visitors (Using Video to Build Familiarity)

In recent years, it is proven that you need to create trust with your website visitors, video has been proven to be a powerful tool in online marketing for businesses to showcase their value. This holds especially true for people working in professional services industries such as legal advisors and ...

How Video Strengthens Online Experiences (Improving Brand Perception With Video)
Jun 16, 2017

How Video Strengthens Online Experiences (Improving Brand Perception With Video)

Since the creation of YouTube and the increase in video sharing platforms, online video has become a crucial part of our day to day online experience. With faster internet connections, you can’t escape a web video every time you go online. And this won’t change any time soon. In fact, video ...

Ending Your Video with a Good Call to Action (Getting Viewers To Take Action)
May 15, 2017

Ending Your Video with a Good Call to Action (Getting Viewers To Take Action)

Many of the video production companies in Denver understand the importance of a strong call to action at the end of the videos they produce. Therefore, they emphasize this point to their clients, yet many business owners fail to understand why this is necessary. The call to action allows a business ...